Hipstik™
It all started with a pair of scissors. Seriously! One day after work, while changing into PJs, my husband and co-founder, Jason, was baffled by the scissor cut down the front of my pantyhose. He said, “What happened there?” I said, “THEY’RE SO UNCOMFORTABLE, so I cut them in the bathroom at the office!” We had a good laugh and that pair ended up in the trash. And then I began the hunt for a comfortable pair. After years of trying on dozens of styles and brands, I had given up. The largest size was too small – the tug, pull and irritating squeeze. The waist always too high – why is control top the only style available?! What if I don’t want a control top at 10 a.m. on a Tuesday!

I knew there had to be better. That’s when I had the “light-bulb” moment. With our backgrounds in product development and marketing, we knew we could make this happen. I could bring women the tights they actually want to wear. Then, the real work started. Asking friends about their own experiences wearing hosiery. Finding a manufacturing partner. Samples. Conversations. Samples. Testing. It became a crusade for comfort in a product category that has never been comfortable. And here we are – Hipstiks are everything women have ever wanted in a pair. I have found my happy. And I truly believe Hipstik tights are so comfortable, they will make your day happier, too.

Laura McGuire

Laura McGuire
Founder, CEO

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