The Lowdown

Athleisure wear rocked the fashion world for quite a while. This style entered the market as an alternative to baggy sweatpants and T-shirts at the gym (so, it had its...

As a woman, I often feel frustrated by typical off-the-shelf clothing sizes, and I'm sure you do, too. The standard numerical sizes 2, 8, 14, etc. reveal almost nothing about...

You get a wedding invitation in the mail and plan on replying ‘joyfully accepts,’ but then all is not well and consider ‘regretfully declines’ as you think: I do not...

We are proud to have been selected as a Top 100 Small Business in the USA in the 2017 FedEx Small Business Grant Contest. There was just a 2% chance...

You don’t wake up one day and say, ‘I want to be an entrepreneur.’ All along you have the traits of an entrepreneur. A lot of people have great ideas,...

It took us a year to go from idea to product. It doesn’t happen overnight. Both Jason and I have a background in marketing and have launched many other products...

I sat down with Laura and Jason, co-founders/wife-husband of Hipstik, over a yummy blueberry pancake breakfast to find out more about how Hipstik has bloomed into a statement of change....